Helping brands to shape thoughtful physical and digital experiences

Hello! I'm Juan Pablo López, a multidisciplinary designer from Santiago, Chile. I've created Cartel to empower brands not only to exist but also to thrive in the digital world. I specialize in crafting authentic stories that captivate, engage, and inspire.

Work

Ponda

Creating biomaterials, regenerating wetlands
Brand Strategy
Brand Identity
Web Design
Webflow Dev

Spoonful

Overnight oats that keep you real
Brand Strategy
Brand Identity
Packaging Design

Corona

An invitation to wear your own crown
Brand Identity
Creative Direction